Enterprise social media and online promotion is sort of like trying to organize spaghetti. No matter how much you try to line up all the pieces into straight lines for an effective marketing plan, it all comes unglued and globs together in a sticky, ball of a mess. But it’s ok, because it’s going to taste good no matter how it looks. Well, it will taste good if you know the secret sauce!

So what is the recipe for success when it comes to Social Media? Well, first off, how about understanding the pieces that comprise the general topic? I realized early on that there were a few basic parts to this puzzle that most people had heard of, but had incomplete or even false ideas of what these parts were or how they fit in the overall picture. Thus, the Demystifying Social Media Webinar.

In this webinar, I take apart the most common pieces of social media and explain what they are, and give an overall perspective to the topic. Armed with this framework, you will be able to move forward with your online promotion with more confidence and understanding.