Searching for the “perfect” voices for HMI (Human Machine Interface) in smart devices, biometrics, natural language, telematics and navigation systems is challenging. Not only does the voice talent need to sound good today, but be able to match their performance for years into the future as technology develops. But if you choose the right voice it can save you millions of dollars and avoid re-recording a whole new fileset if the voice proves unsustainable in the short term.
Most all companies face this process…it’s almost like computer dating. You want to find the “perfect” one. The one that will be yours forever.
Well we can’t promise you we’ll find you voices that will be perfect forever but we’ve found voices that have been perfect for our customers since 1999. Contrast that with Apple’s quick replacement of Siri’s voice. Audi, General Motors, Elektrobit Automotive, Ford, Chrysler and other manufacturers interest in the HMI applications have to realize that the voice chosen IS THE DEVICE to the consumer. Consumers either like the voice or they don’t. The thinking behind the original Siri voice is baffling to us. It reminds us of the mistakes engineers were making at the beginning of voice prompts for navigation system. They wanted the voices to sound like computers for some unknown reason. Do you want a cold, impersonal, heartless voice telling you what to do?
Most users of car navigation systems admit they turn their systems off. What manufacturers don’t realize is the the voice in a device IS their company to the consumer. Shouldn’t the voice of Cadillac sound like what you imagine a Cadillac would sound like if it had a voice?
Well, that’s what we do. if Nuance had asked us to find a voice it would have been the coolest voice you can imagine. But they didn’t. So now we can offer that coolest voice to other clients.